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Ripple Targets $13 Trillion Corporate Treasury Market for Stablecoin Expansion

Ripple sees a $13 trillion corporate treasury market as a growth avenue for its stablecoin business, with VP Jack McDonald highlighting the Ripple Treasury platform built on a $1 billion software acquisition.

Ripple is positioning its stablecoin offering toward the corporate treasury sector, which it estimates to be worth $13 trillion. Senior Vice President of Stablecoins Jack McDonald told CoinDesk on Sept. 13 that the size of this market makes it one of the firm’s biggest opportunities.

The focus on corporate treasuries is anchored in Ripple Treasury, a suite built around the company’s $1 billion purchase of a treasury‑management software provider. The acquisition underpins Ripple’s strategy to embed stablecoins within existing treasury workflows.

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Video: Livestream - Flare and Songbird Networks + XRPL Discussions - Mickey B Fresh & Patty XRP
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Why This Matters

Targeting a $13 trillion treasury market could dramatically expand the use of stablecoins in corporate cash management, offering firms a blockchain‑based alternative to traditional liquidity tools. For Ripple, the move leverages a sizable, under‑served segment, potentially boosting transaction volumes and reinforcing its position in the broader fintech ecosystem.

Reporting based on verified dispatches from Pymnts. View primary release ↗
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