Ripple is positioning its stablecoin offering toward the corporate treasury sector, which it estimates to be worth $13 trillion. Senior Vice President of Stablecoins Jack McDonald told CoinDesk on Sept. 13 that the size of this market makes it one of the firm’s biggest opportunities.
The focus on corporate treasuries is anchored in Ripple Treasury, a suite built around the company’s $1 billion purchase of a treasury‑management software provider. The acquisition underpins Ripple’s strategy to embed stablecoins within existing treasury workflows.
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